Is WhatsApp marketing effective?

Extremely effective. WhatsApp messages have 98% open rates compared to email's 20%. Promotional WhatsApp campaigns see 45-60% click-through rates. Customers prefer WhatsApp over email and SMS. With 500+ million WhatsApp users in India, it's the most direct channel to reach your customers.

What integrations does Mappstore support?

Mappstore integrates with Shopify for automated order updates and abandoned cart recovery, Zoho CRM for lead sync and deal notifications, Razorpay for payment confirmations, and offers a REST API for custom integrations with any system. All integrations are built-in and included free.

WhatsApp Marketing Software That Actually Works

Run promotional campaigns, automate customer engagement, and grow your business on WhatsApp. Complete marketing platform with Shopify integration, CRM sync, and powerful analytics.

98% Open Rate

45% Click Rate

10x ROI vs Email

Start Marketing on WhatsApp Calculate Your ROI

Why WhatsApp Marketing Beats Everything Else

Let's be honest - email marketing is dying. Open rates are dropping, inboxes are cluttered, and customers have stopped paying attention. SMS feels outdated and impersonal. Social media is pay-to-play and you're fighting for attention.

WhatsApp is different. Your customers are already there - checking it 80+ times a day. When you send a WhatsApp message, 98% of people open it. When you include an offer, 45% click through. That's not a typo. Compare that to email's 20% open rate and 2% click rate.

But here's the catch: you can't just spam people. WhatsApp marketing only works when done right - through the official API, with proper opt-ins, and messages people actually want to receive. That's where Mappstore comes in.

Everything You Need for WhatsApp Marketing

From campaign creation to analytics, Mappstore gives you all the tools in one platform.

Bulk Campaigns

Send promotional messages to thousands of customers at once. Personalize each message with customer names and dynamic content.

Template Library

45+ pre-approved message templates for promotions, updates, reminders, and more. Start sending immediately without waiting for approval.

Smart Scheduling

Schedule campaigns for optimal times. Send during business hours for maximum engagement. Automatic timezone handling.

Chatbot Automation

Build automated flows for lead capture, order taking, and FAQs. Your marketing bot works 24/7 without breaks.

Campaign Analytics

Track delivery, opens, clicks, and conversions. Detailed reports show what's working and what needs improvement.

Rich Media

Send images, videos, PDFs, and product catalogs. Visual content gets 3x more engagement than plain text.

Integrates With Your Favorite Tools

Connect your existing systems and automate your marketing workflow.

Shopify

Abandoned cart recovery, order updates, and product promotions automatically synced.

Zoho CRM

Sync leads, send deal updates, and trigger campaigns based on CRM events.

Razorpay

Payment confirmations, invoice reminders, and subscription notifications.

REST API

Connect any custom system with our developer-friendly API and webhooks.

WhatsApp Marketing Campaigns That Convert

Flash Sales & Offers Launch time-sensitive promotions with urgency. "24-hour Diwali sale - 50% off" messages drive immediate action.
New Product Launches Announce new arrivals to your VIP customers first. Create exclusivity and drive early sales.
Abandoned Cart Recovery Recover 15-20% of abandoned carts with gentle WhatsApp reminders. Shopify integration makes it automatic.
Re-engagement Campaigns Win back inactive customers with personalized offers. "We miss you! Here's 20% off your next order."
Event & Webinar Invites Promote events, send reminders, and share joining links - all through WhatsApp for maximum attendance.

Frequently Asked Questions

What is WhatsApp marketing software?

WhatsApp marketing software is a platform that helps businesses run promotional campaigns, automate customer communication, and engage with customers on WhatsApp at scale. Mappstore is a complete WhatsApp marketing tool that includes bulk messaging, chatbot automation, CRM integration, and analytics - all through the official WhatsApp Business API.

Can I send promotional messages on WhatsApp?

Yes! With the WhatsApp Business API through Mappstore, you can send promotional messages legally. Create marketing templates for offers, product launches, or re-engagement campaigns. Templates need Meta approval to ensure they follow guidelines. Once approved, you can send promotions to all opted-in customers.

How much does WhatsApp marketing cost?

Mappstore charges Rs 499/month WABA subscription plus transparent message rates. Marketing messages cost Rs 0.8631 each, utility messages cost Rs 0.12. For a campaign to 1,000 customers, that's just Rs 863 plus your monthly WABA fee. Compare that to SMS costs or Facebook ad spend - WhatsApp marketing offers incredible ROI.

Is WhatsApp marketing better than email?

For most businesses, yes. WhatsApp has 98% open rates vs email's 20%. Click-through rates are 45% vs 2%. Messages are read within minutes, not days. However, WhatsApp works best for promotional offers and time-sensitive content, while email is still good for long-form newsletters and documentation.

Do I need customer permission to send marketing messages?

Yes, WhatsApp requires opt-in consent for marketing messages. Customers must have agreed to receive promotional content from your business. Mappstore helps you manage consent with opt-in/opt-out handling. This actually improves results - customers who opted in are more likely to engage.